Week 3B: Business Websites/Social Media

1. Billabong
- http://www.billabong.com
-Facebook, Google Plus, Instagram, Twitter, Youtube, Vimeo
-All seem to be very well used, except for vimeo hasn't been posted on for 5 months
-Facebook (February 9th), Instagram (Feb13th), Twitter (Feb 7th), Youtube (Feb 13th), Vimeo (September)
Billabong uses their social media very well and the most popular one is Instagram which they post the most on because of all the followers.

2. Burton Snowboards
-https://www.burton.com
-Facebook, Twitter, Youtube, Instagram, Pinterest
-All well used
-Facebook (Feb 13th), Twitter (Feb 13th), Youtube (Feb 8th), Instagram (Feb 13th), Pinterest (Unknown)
Burton keeps all their pages up to date and does a good job of displaying their product through cool photos.

3. Channel Islands Surfboards
-http://www.cisurfboards.com
-Youtube, Instagram, Vimeo, Facebook, Twitter
-All pages are used
-Youtube (Feb 5th), Instagram (Feb 13th), Vimeo (Jan 29th), Facebook (Feb 13th), Twitter (Feb 13th)
Channel Islands uses them all very equally except they space out their uploads on Youtube and Vimeo a little more than maybe Instagram, which is normal for these companies

4. Surer Magazine
-http://www.surfer.com
-Instagram, Facebook, Twitter, Youtube, Pinterest
-All pages are used
-Instagram (feb 13th), Facebook (Feb 13th), Twitter (Feb 13th), Youtube (Feb 8th), Pinterest (Unknown)
Surfer Magazine posts an all accounts daily and does a good job at providing what people want to see  in surfing

5. GoPro
-https://gopro.com
-Facebook, Youtube, Twitter, Instagram, Pinterest
-All pages used
-Facebook (Feb 13th), Youtube (Feb 13th), Twitter (Feb 13th), Instagram (Feb 13th), Pinterest (Unknown)
GoPro has a very unique marketing tactic since their product is a camera. In doing this they provide very cool photos and videos everyday of their cameras and what they can do

After searching through all these different companies I discovered a few things throughout. One was that everyone of the companies I chose is most active and popular on Instagram They all contain their most amount of followers on there and it seems to be the most popular social media site in todays world. With that said, all of these businesses use all of the networks and different people use other ones more often than others. All of these brands use cool photos to market their product which I find very effective.

While these businesses are all on Youtube or Vimeo this seems to be the least active place. Now, thats not a bad thing though. We don't necessarily need a new video every single day but it's nice how they all upload videos at least weekly. This gives the consumer a good way to check out the product and the athletes that are associated with it.

All of the companies I chose are involved in Surfing and/or snowboarding in some way. This is because I love these things and it is a market I might want to pursue if possible. I think it's important to love what you do so if I could work doing the things I love it would be a lot better for me!

Posts I commented on:
Michael Fanghella
Alexis Holley
Brent Reyes